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📊 Backlink Analysis Tools

Analyse your backlink profile and competitors.

5 tools in Backlink Analysis

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Semrush

★★★★½ 4.8
Paid

The industry-leading all-in-one SEO suite with a keyword database of over 25 billion terms and the Keyword Magic Tool for deep topical research.

Keyword Magic Tool 25 billion+ keyword database Keyword difficulty scoring Competitor gap analysis
From $139.95/mo
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Ahrefs

★★★★½ 4.8
Paid

Renowned for its Clicks data showing whether people actually click search results, plus one of the most accurate keyword difficulty scores available.

Clicks data for search results Keyword difficulty scoring Traffic potential estimates Parent topic identification
From $99/mo
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Google Search Console

★★★★½ 4.7
Free

Tells you which keywords you already rank for, including queries you might not know about, making it an indispensable free research tool for any website.

Query performance data direct from Google 16 months of historical search data Impression and click-through rate by keyword Page-level keyword filtering
From Free
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SE Ranking

★★★★½ 4.6
Paid

Strong for long-tail discovery and keyword clustering, with a clean interface that works well for agencies managing multiple client campaigns.

Keyword clustering tool Long-tail keyword discovery CPC and competition data SERP analysis
From $52/mo
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Serpstat

★★★★½ 4.5
Paid

Good for finding search questions related to any topic, covering keyword research, rank tracking and site audit in one competitively priced package.

Search Questions discovery Keyword competitor analysis URL vs URL comparison Rank tracking
From $59/mo
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